ASOA Course: Internet Marketing for Success in the Digital Age

Sunday, April 27, 2014: 1:00 PM-2:00 PM
Room 102A (Boston Convention and Exhibition Center)

Narrative Responses:

Course Description
Course will describe the five key components of successful Internet Marketing: Development of an effective practice website; Online visibility so surgeon/procedure information is easily found; External marketing to boost search engine rankings; Conversion of website visitors to consultations; Increased ROI. If objectives are not achieved, the Internet Marketing Strategy fails.

Instructor:
Tamara Evans, MS