Eye Care Marketing:  Social Media, Digital Communication, and Patient Preferences

Sunday, April 19, 2015: 3:30 PM-4:30 PM
Room 30CD (San Diego Convention Center)

Course Description
Course will discuss the importance of how understanding the communication preferences of today's patients will lead to more effective marketing efforts.  The course presenter will provide attendees real world examples of various practices' successful use of patient preferred communication mediums such as social media, text messaging, email, and mobile apps.

Josh Rich